All U.S. Orders Ship Free Through 1/31

How to Use It

1. Wet toothbrush.

2. Sprinkle Toothpaste Powder into lid & dip toothbrush to coat bristles. For an enhanced brushing experience, add a few drops of Gum Serum to your toothpaste powder.

3. Brush as usual. Leave Charcoal Toothpaste Powder on for 2 minutes.

4. Spit and rinse.

Hey there.

Looking for Primal Pit Paste? Yep, you're in the right place. We're still making the same great stuff you know and love, but we're doing it as Pretty Frank these days. To read more about this change, click here to read a letter from our Founder & CEO.